We believe good PR is about strategically telling the story behind a brand so that its products become classics, not fleeting trends.
We don’t simply pitch the media, we create cultural phenomenon, crafting 360 degree communications platforms to reach consumers at every level of their daily lives—from social media to word of mouth buzz. We stay tapped into trends and daily news, attuned to what speaks to the buying public at every evolving moment so our outreach is always optimally fresh and timely.
We deliver targeted brand messaging resulting in public awareness through innovative thinking, strategic influencer relations, social media programs, and a tailored multicultural approach to comprehensively get our clients brands noticed by all segments of the population.
As a full-service public relations and social media agency, Tractenberg & Co. delivers to beauty, fashion, and lifestyle clients worldwide in-depth, high-quality services including, but not limited to:
- National and Regional Print, Broadcast, Online and Trade Media Outreach
- Social Media Outreach
- Multicultural Outreach
- Celebrity, Influencer and Artistry Relations
- Third Party Experts, Spokespeople and Social Influencer Alignment
- Brand Partnership
- Regional Market Media Tours
- In-store Events
- Cause Related Marketing
- Press Material Development